You came to our website for a reason. Let’s talk about it.
Maybe you need an immediate solution to an immediate need. Maybe you’re unhappy with your current IT service provider. Maybe you have no outside IT support at all and you’re thinking it’s time to get some.
Whatever your reason(s) for being here, we know it’s important to you!
And we would certainly love to hear from you.
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We are extremely satisfied with the level of support and quality of the services provided by IT EXPERTS. The best technicians we’ve hired so far! They do everything that touches technology. Our phone system is top notch, the servers and workstations are working very well and the WIFI network is very fast. A+ guys!
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Google Launches Google Guaranteed for Locksmiths, Plumbers, and Handymen… What we found was interesting!
Well, on a daily search for a current client in the contractor world, we stumbled upon something pretty interesting; Google Guaranteed.
It looks like “Google Guaranteed” is rolling out a plan for guaranteeing work provided by locksmiths, plumbers, and handymen. This is to protect homeowners against locksmiths, plumbers, and handymen who are not licensed, bonded and screened.
Also, Google is making a step in increasing its measures on security against fraud and online scams.
What does it look like?
The Search Engine Journal wrote an article about this a while ago, stating;
Google is fighting back against fraud with an advanced verification process for handymen, plumbers, and locksmiths.
Locksmiths, plumbers, and handymen who are not licensed, bonded and screened are going to have a hard time going through this process to get a listing on Google My Business.
Showing Proof of License, Bond or Insurance will be Mandatory
If they do manage to get a listing or already have a listing on Google My Business, they will need to show proof that they are “Google Guaranteed” by uploading documents showing that they are licensed, bonded and screened.
Failure to prove that their company is licensed, bonded and screened will result in Google My Business removing their Google My Business page (YIKES). That will end up being hundreds of locksmith who will be in need of some serious recovery services.
Also background checks for all employees who enter customers home
Publish your local service ad
Keep in mind, we had to boldout “Enter Your License Number”
After you have rolled through all the steps to complete your submission, you then need to complete advanced verification by finishing your application with a separate third-party website. This is all so new in the world of Google.
Finish your application with Google’s trusted partners at Pinkerton: pinkerton.com
Here is the crazy part: Your application is going to take an additional two-four weeks to process and verify, that is if they are all caught up and on time. From Google directly; Complete your application with Pinkerton (this usually takes about 30 minutes). After you have finished your application, you will be notified within that two-week period if your application has been successful or denied. If you do not hear back of if you have any questions, you can email Google support directly at [email protected].
Will Google Guaranteed affect more than Locksmiths and Plumbers?
This is the whole reason why we wrote this post in the first place.
We can see where you are heading with this one, Google.
Not that this is a bad thing for the homeowners and people looking to do business on a local level, but it definitely makes the local SEO companies jump through a couple more hoops to get set-up.
Any Inbound Marketing company is going to have to get familiar with this process to better understand how Google is now working with these industries.
Will Google Guaranteed Spread to More Industries?
This is a huge deal, not just for Locksmiths, plumbers, and handyman business models.
We can see the Google Guaranteed trend and the process to get Google Guaranteed spreading to any service that needs a license, bond, and insurance plan to do business. Google Guaranteed might have an effect on many industries: landscapers, kitchen builders, general contractors, flo
oring installers, arborist’s, carpet cleaners and basically any other service that has to be either “Certified” or “Licensed” in their field of expertise.
Why did Google Launch Google Guaranteed? — Locksmith Scams
So how does the locksmith scam work?
You get locked out
You call a locksmith
The call is re-routed to an off-shore call center
They sell the lead to a shady locksmith
Shady locksmith shows up
Shady locksmith drills your lock instead of picking it (or looking for alternate method)
You get slapped with a big locksmith bill
The same scenario can be applied to almost any industry: plumbing, handyman, landscapers, contractors, etc. Most of whom are not licensed and just want to make an overly paid quick buck without providing any level of Quality Assurance.
Literally, Google will “Guarantee” the Work
Pros that are pre-screened and insured is the goal that Google is going for here.
Google guarantees the job will be done right or your money back. Learn More Here
How The Google Guarantee Works
To reap the benefits from Google Guarantee, there are two steps:
Step 1: Activate the Google Guarantee by filling out a form on the link provided above. Once you enter in a few details about the job and the company name.
Step 2: Submit a claim about the company if issues do arise. You can also CALL GOOGLE DIRECTLY at (844) 885-0761 to submit a claim (This is a new one as well). The Google claim team will investigate the company and claim against the company to determine if your claim is valid or not. The team investigates and decides on a resolution.
What the Google Guarantee Covers
If you are dissatisfied with work quality, we’ll cover claims up to the job invoice amount, with a lifetime cap of $2,000.
The Catch: The job must be booked through the home services section of Google. Any additional payments to the contractor, locksmith, plumber or handyman will not be covered. Jobs completed before September 14, 2016, are not covered. Google just wants homeowners to be protected against fraud, which is understandable. You can also read the Google Guarantee FAQ section here.
How Does Google Guaranteed Look in the Future?
This is why we wrote this whole post. The future of Google Guaranteed is a little grey right now. No one has a true grasp on what Google Guaranteed can mean for local SEO companies or even every local service industry that needs a license number to operate. Google Guaranteed in the future may apply to every service industry on a local level.
This would include landscapers, kitchen builders, general contractors, flooring installers, arborist’s, carpet cleaners and basically any other service that has to be either “Certified” or “Licensed” in their field of expertise.
Again, this is not a bad thing. It is just a very interesting shift in Google’s positioning towards security with SSL’s and preventing scam and fraud on the internet.
What we thought was crazy about Google Guaranteed
After doing a search for “Outdoor Kitchen Builder Sacramento” and “Outdoor Kitchens Sacramento” on a mobile device, our client is still number one organically; however, dropped off the map. This was interesting because the map listing had been replaced with—you guessed it—HANDYMAN listings. NOOOOO, Google. No.
In what world does a homeowner want a handyman to show up and build them a $100,000 outdoor kitchen. In no world, that’s where.
We understand Google is still testing this new feature and we are sure that they will eventually fix this mistake.
Until then, it is going to be interesting to see what results they will display for home builders, contractors, remodelers and other higher priced items through Google Guaranteed.
Is Google testing other industries with new Google Guaranteed listings just to spread the word?
Note: We are not affiliated with Google. Front Street Media is a front-end web design team located in El Dorado Hills, CA.
Interested in Google Guaranteed for your company? Give us a call to discuss how we can help your business rank higher with Google Guaranteed.
We would love to hear your comments! Share them below. : )
Computers always act up at the worst times. You’re in the middle of a major report or playing your best game ever and — pffft.
Often, users get so frustrated that they needlessly go out and buy a new computer or pay for a computer repair. With a cool head and a little know-how, however, it’s easy to fix the most common computer problems. In fact, the solutions I recommend below are free.
1. Speed up a sluggish PC
Computers slow down over time — that’s normal.
If your PC is fairly new and it’s slow, remove the pre-installed programs, or bloatware, that came with it. PC Decrapifier will remove trial programs and other junk in a snap.
To give an older PC a speed boost, break out the CCleaner. This tool looks through Windows, Web browsers and other third-party programs for unwanted clutter and gets rid of it. CCleaner can also scan and fix errors in Windows’ registry. Just make sure you allow it to backup the registry before making changes.
Grab Duplicate Cleaner to remove duplicate files that might be clogging up the system. But, limit your file hunt to the Documents area of your computer. You don’t want to accidentally delete important system files.
In your cleaning process, you might find programs you no longer need. Windows’ built-in uninstaller has a tendency to leave fragments scattered around your hard drive. You can remove those fragments efficiently with Revo Uninstaller.
2. The Blue Screen of Death
Thankfully, Windows’ dreaded “Blue Screen of Death” is getting to be a rare event, but it still occurs. When it does, it isn’t very helpful in helping you hunt down the problem.
The problem can often be traced to bad memory modules. Memory is cheap and buying extra RAM capacity is usually worth it for the performance boost. You can find out what kind of memory your computer takes with this scanner.
It’s not difficult to remove and install memory modules. You’ll find video tutorials at all the major online memory stores.
Just remember to ground yourself when you open your computer. You don’t want to fry sensitive electronics with static electricity.
3. The zombie spyware plague
A message pops up on your screen repeatedly, telling you to buy a security program. It happens so often that you can’t get any work done.
Your gut tells you that this is a rip-off, and your gut is correct. The message is adware that found its way on to your system, probably through an online ad for a “free” security scan you clicked on.
If you do download – and often pay for – the security program, you’ll end up with fraudware. No matter how many times you run the program it will always find the same problems and keep trying to get more money out of you.
Once you have fraudware, running a real antivirus program probably won’t help. To stop the pop-ups, you must run an anti-spyware program. There are a number of good ones — I’d start with Ad-Aware. You can find that and more legitimate free security software in my Security Center.
4. SD card stuck in CD/DVD slot
This is one for the Mac people. If you’re distracted or pre-occupied, it’s annoyingly easy to shove an SD camera card into an iMac’s superdrive. The two slots are right next to each other on the right side of the computer.
You don’t have to take the machine apart or ship it to a service center. The fix is easy. Cut an L-shape out of cardboard to use as a fishing hook. Slide it in and pull out the SD card. Watch this video to see how it’s done.
5. Network issues
If your wireless network is dead, your router, cable or DSL modem probably crashed. It happens. Reboot the gadgets by unplugging them for 30 seconds, then plugging them back in. That usually solves the problem.
SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
What goes into SEO?
To understand the true meaning of SEO, let’s break that definition down and look at the parts:
Quality of traffic. You can attract all the visitors in the world, but if they’re coming to your site because Google tells them you’re a resource for Apple computers when really you’re a farmer selling apples, that is not quality traffic. Instead you want to attract visitors who are genuinely interested in products that you offer.
Quantity of traffic. Once you have the right people clicking through from those search engine results pages (SERPs), more traffic is better.
Organic results. Ads make up a significant portion of many SERPs. Organic traffic is any traffic that you don’t have to pay for.
Organic search traffic is specifically any unpaid traffic that comes from SERPs.
How SEO works
You might think of a search engine as a website you visit to type (or speak) a question into a box and Google, Yahoo!, Bing, or whatever search engine you’re using magically replies with a long list of links to webpages that could potentially answer your question.
That’s true. But have you ever stopped to consider what’s behind those magical lists of links?
Here’s how it works: Google (or any search engine you’re using) has a crawler that goes out and gathers information about all the content they can find on the Internet. The crawlers bring all those 1s and 0s back to the search engine to build an index. That index is then fed through an algorithm that tries to match all that data with your query.
The O part of SEO—optimization—is where the people who write all that content and put it on their sites are gussying that content and those sites up so search engines will be able to understand what they’re seeing, and the users who arrive via search will like what they see.
This section of our site is here to help you learn anything you want about SEO. If you’re completely new to the topic, start at the very beginning and read the Beginner’s Guide to SEO. If you need advice on a specific topic, dig in wherever suits you.
Here’s a general overview:
Building an SEO-friendly site
Once you’re ready to start walking that SEO walk, it’s time to apply those SEO techniques to a site, whether it’s brand new or an old one you’re improving.
These pages will help you get started with everything from selecting an SEO-friendly domain name to best practices for internal links.
Content and related markup
A site isn’t really a site until you have content. But SEO for content has enough specific variables that we’ve given it its own section. Start here if you’re curious about keyword research, how to write SEO-friendly copy, and the kind of markup that helps search engines understand just what your content is really about.
You’ve already learned a lot about on-site topics by delving into content and related markup. Now it’s time to get technical with information about robots.txt.
Dig deep into everything you ever needed to know about links from anchor text to redirection. Read this series of pages to understand how and when to use nofollow and whether guest blogging is actually dead. If you’re more into the link building side of things (working to improve the rankings on your site by earning links), go straight to the Beginner’s Guide to Link Building.
Search engine algorithms change frequently and SEO tactics evolve in response to those changes. So if someone is offering you SEO advice that doesn’t feel quite right, check in with the specific topic page.
IBM, in full International Business Machines Corporation, leading American computer manufacturer, with a major share of the market both in the United States and abroad. Its headquarters are in Armonk, New York.
It was incorporated in 1911 as the Computing-Tabulating-Recording Company in a consolidation of three smaller companies that made punch-card tabulators and other office products. The company assumed its present name in 1924 under the leadership of Thomas Watson, a man of considerable marketing skill who became general manager in 1914 and had gained complete control of the firm by 1924. Watson built the then-floundering company into the leading American manufacturer of punch-card tabulating systems used by governments and private businesses. He also developed a highly disciplined and competitive sales force that adapted the company’s custom-built tabulating systems to the needs of particular customers.
In 1933 IBM purchased Electromatic Typewriters, Inc., and thereby entered the field of electric typewriters, in which it eventually became an industry leader. During World War II, IBM helped construct several high-speed electromechanical calculators that were the precursors of electronic computers. But the firm refrained from producing these electronic data-processing systems until Watson’s son, Thomas Watson, Jr., became president of the company in 1952 and sponsored an all-out push into that field. Having entered the computer field, IBM’s size allowed it to invest heavily in development. This investment capability, added to its dominance in office-calculating machines, its marketing expertise, and its commitment to repair and service its own equipment, allowed IBM to quickly assume the predominant position in the American computer market. By the 1960s it was producing 70 percent of the world’s computers and 80 percent of those used in the United States.
IBM’s specialty was mainframe computers—i.e., expensive medium- to large-scale computers that could process numerical data at great speeds. The company did not enter the growing market for personal computers until 1981, when it introduced the IBM Personal Computer. This product achieved a major share of the market, but IBM was nevertheless unable to exercise its accustomed dominance as a maker of personal computers. New semiconductor-chip–based technologies were making computers smaller and easier to manufacture, allowing smaller companies to enter the field and exploit new developments such as workstations, computer networks, and computer graphics. IBM’s enormous size hindered it from responding rapidly to these accelerating rates of technological change, and by the 1990s the company had downsized considerably. In 1995 IBM purchased Lotus Development Corporation, a major software manufacturer.
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In 2002 IBM sold its magnetic hard drive business for $2.05 billion to the Japanese electronics firm of Hitachi, Ltd. Under the terms of the sale, IBM agreed to continue producing hard drives with Hitachi for three years in a joint venture known as Hitachi Global Storage Technologies. In 2005 Hitachi took full control of the joint venture and IBM stopped building a device that it had invented in 1956. In December 2005 IBM sold its personal computer division to the Lenovo Group, a major Chinese manufacturer. In addition to cash, securities, and debt restructuring, IBM acquired an 18.9 percent stake in Lenovo, which acquired the right to market its personal computers under the IBM label through 2010. With these divestitures, IBM shifted away from manufacturing so-called commodity products in order to concentrate on its computer services, software, supercomputer, and scientific research divisions.
Since 2000, IBM has placed one of its supercomputers consistently at or near the top of the industry’s list of most powerful machines as measured by standardized computation tests. In addition to producing supercomputers for governments and large corporations, IBM’s supercomputer division, in cooperation with the Toshiba Corporation and the Sony Corporation of Japan, designed the Cell Broadband Engine. Developed over a four-year period beginning in 2001, this advanced computer chip has multiple applications, from supercomputers to Toshiba high-definition televisions to the Sony Playstation 3 electronic game system. IBM also designed the computer chips for the Microsoft CorporationXbox 360 and the Nintendo Company Wii game systems. IBM became the first company to generate more than 3,000 patents in one year (2001) and, later, more than 4,000 patents in one year (2008). The company now holds more than 40,000 active patents, which generate considerable income from royalties.
This article was most recently revised and updated byAdam Augustyn, Managing Editor, Reference Content.
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Check out the mobile-optimized version of your site. Switch to the Mobile Editor to personalize it even more.
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Answer a few questions about your website, location and keywords and get a personalized SEO plan to get found online.
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Can I create a website without knowing how to code?
Absolutely. Wix is user-friendly and makes it possible to build a professional website without knowing how to code. In the Wix Editor, you can drag and drop any feature you want and customize it to match the look and feel of your site. Of course, if you do know how to code, you can add advanced functionality to your site with Corvid.
How do I make my site mobile friendly?
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You can create a free website with Wix that comes with a Wix domain. To instantly look more professional online, get a custom domain name. It adds credibility to your brand and helps visitors find you online. You can start building your brand by using your domain in a custom email address ([email protected]), your social channels, email marketing campaigns and more.
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Aninformation technology serviceis a technology that is wrapped inservicessuch as support and management. This frees the customer from the complexity of installing and operating the technology themselves. The following are common types of information technology service.Technology infrastructure such asload balancersand firewalls. Services may offer support, management andself-servicetools for configuring and operatinginfrastructure.Computing resources such as acloud computingplatform that includes management of data centers and self service tools for deploying, scaling and monitoring computing.
Softwareapplicationsthat are fully operated, managed and supported by the provider.
Platforms for developing, deploying and managing custom applications and systems.Services that can be used to extend the functionality of code. For example, anAPIthat a mobile app can use to verify the identity of a user.
Network services such as a wifi service at an office or public location that is fully supported and managed by a telecom company.
Storage offilesand objects such as a cloud storage service.
Synchronization of data across devices such as a service that syncs your contacts and photos on your mobile and home devices.Storage ofdatasuch as a cloud database service.Services that provide data itself such asmarket data.Services thatvisualize datafor human consumption.Content managementtools that allow you to organize, control and share content and documents.
Platforms for publishing content such as acontent delivery networkthat automatically distributes your content to multiple data centers to serve users from a data center that is close to them.Platforms that process businesstransactionssuch as a payments platform.Services that allow you to semi-automate custom business processes that include human tasks.Managed tools forautomating worksuch as a platform for developing and deploying bots.Services for managing events. For example, a tool that can create an incident ticket based on an error in a log.
Tools for monitoring technologies and business processes.Information security services such as a proxy that blocks suspicious requests to a service.
Mobile applications such as a navigation service.
Platforms for developing and operating mobile services.
Search services such as an internet search engine or a search tool for your knowledge repositories.Basicproductivity toolssuch as a cloud-based word processor.Communication services such as voice, messaging, email, document sharing and virtual environments.
Game environments that are fully managed by the provider. For example, a cloud-based virtual world.
Environments for productivity such as a virtual desktop environment.
Environments for developing software.Services that offer business functionality such as a marketing automation platform that can purchase digital advertising, optimize offers and score leads.Information technology services potential extend to machines that canautomate physical work. For example, a solar panel management platform that orchestrates cleaning and remote repair of solar modules.Physical things that are managed and supported by software services. For example, a jet engine that is monitored for safety and performance by the manufacturer.Platforms formachine learning.
Technology servicestypically offer aservice level agreementthat guarantees the performance of the service such as itsavailability.It is common to use the phrase “as a service” to describe information technology services such as “infrastructure as a service.”Anytechnologycan potentially be offered as a service.Services are attractive to customers because they free the customer from installation, management, support and operation of the technology. They may also reduce upfront capital investments as technology services are commonly offered for a monthly fee.Services are attractive to providers because they typically generatemonthly recurring revenue. A large organized list of IT elements and techniques. The definition of IT Architecture with examples.
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