How to Build a Well-Rounded Digital Marketing Strategy


Welcome to Catch Up With ChiroTouch with Dr. Ronnie Simms. Tune in to this educational and inspirational podcast series for conversations with chiropractic’s most influential speakers.

In this episode, Dr. Beau Pierce discusses his unique blend of old school and cutting-edge digital marketing in a concept he calls vitalistic marketing. Just as the human body works best when all systems are in harmony, the same is true of your marketing. A well-rounded strategy where traditional methods are combined with new-age tactics contributes offers the most-effective method to achieve the 37 touches (on average) that a person needs before acting upon a marketing message.

Listen in for:

  • The three elements of a successful website
  • His “slam dunk” social media strategy
  • How to start a podcast
  • How much you should be spending on marketing
  • What you can do when you don’t have a marketing budget

As mentioned in the episode, to download your free copy of Dr. Pierce’s, “Doing Chiropractic Differently” worksheet, complete the form here.

Listen here or find this podcast on Spotify or Apple Podcasts.


2023 Gartner Magic Quadrant for Digital Experience Platforms

2023 Gartner Magic Quadrant for Digital Experience Platforms | Kentico

Gartner is a firm that delivers actionable and objective insight to executives and their teams Each year it releases the Gartner® Magic Quadrant™ for DXPs report, and we are thrilled to have been recognized (for the seventh consecutive time ) as a Niche Player among the 14 vendors recognized.


Going in the right direction 

We believe that this recognition in the latest Magic Quadrant™ is a result of our long-term customer-centric approach to product development and services. The recognition from Gartner encourages us to continue to develop a platform that gives our customers the content management, digital marketing and commerce capabilities they need today, as well as the built-in flexibility to grow and expand in the future. We will continue with our marketer-centric focus, placing the emphasis on the composition of experiences rather than of technologies.

Helping our customers grow 

Our desire to help our customers grow leads us to deliver easy-to-use, cohesive products, whether it’s Kentico Xperience 13 or Xperience by Kentico with an increased emphasis on low-code/no-code approach and hybrid headless capabilities.

Xperience by Kentico’s architecture allows us to modernize and focus on the capabilities our customers really need. It will help them build the right set of channels for their target markets and provide the tools they need as they grow and evolve. 

What’s in the report? 

This research report by John FieldMike Lowndes is essential reading for anyone looking to level up their digital marketing game with a new digital experience platform. Not only does it offer detailed descriptions of each vendor’s strengths and cautions, but it highlights what you should be looking for in a DXP and shares challenges typically faced in this highly competitive landscape.  

Read the complimentary report to discover: 

  • The current state of the DXP market including market trends 

  • 14 DXP vendors’ strengths and cautions 

  • The business and product criteria for inclusion 

  • An analysis of each company’s completeness of vision and ability to execute 

  • Why Kentico has been recognized 

Job position (optional) – select – CTO / IT Director CMO / Marketing Director CEO / Managing Director Developer / IT Specialist Marketing Specialist / Content writer Project Manager Ecommerce Manager CX/UX Manager Other Country

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Gartner® Magic Quadrant™ for Digital Experience Platforms, Irina Guseva, John Field, Jim Murphy, Mike Lowndes, 13 March 2023. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.    

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, MAGIC QUADRANT is a registered trademark of Gartner, Inc. and/or its affiliates and are used herein with permission. All rights reserved.

The report was called Magic Quadrant for Horizontal Portals from 2008-16 and Magic Quadrant for Digital Experience Platforms from 2018-2023

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